“Crypto-curious” and “crypto-newbies”: two similar but different profiles

Stereotypes are inevitable, and in the cryptocurrency industry, they tend to be repeated with some frequency. Amid the “crypto winter” crisis last year, the media made much of the “crypto bro” persona in reference to young ‘experts’ who proliferated as cryptocurrencies went “from fringe investments to pop-culture touchstones” in a couple of years and who were amplified on social media platforms like Twitter and TikTok.But as with every stereotype, we can find fault with this image. One of the flaws is that it gives the impression that the crypto sphere is essentially a male preserve despite the increasing adoption of digital assets by women.

Three profiles

Without going into gender and more superficial questions, specialists in the sector define cryptocurrency investors in terms of their behavior, and above all, a higher or lower taste for risk.

According to the specialist publication Coin Desk , there are three profiles of “crypto investor”: the crypto curious, the crypto newbie and the crypto native. The last of these comprises people who have been invested in Bitcoin or other digital currencies for some time, and who may move large volumes (in which case, they’re known as “whales”).

Meanwhile, the “crypto curious” and “crypto newbie” are similar, but according to the article, have a key difference: the first hasn’t yet taken the fundamental step of buying cryptocurrency – generally due to a fear of its volatility or of technological aspects – while the second has taken that step but perhaps without a great deal of security or information.

However, financial consultants agree that in both cases, these are investors that need an investment strategy. In the first case, that’s in order to actually make an investment. In the second, it’s to (re)define a decision that was perhaps originally more intuitive than rational.