PJ Piper arrives on Unicorn Hunter s with the goal of turning his company into the next unicorn. How does his krypton light disinfection technology work and what challenges does it face?
“The product works, but now people need to be aware of it. ” PJ Piper, CEO of FAR UV Technologies, has precisely explained the virtues of a powerful disinfectant that uses the technology of ultraviolet light. It’s an innovative and timely solution that focuses on eradicating infectious diseases. “ Covid-19 has been a stark reminder of the biological threats all around us, ” stresses this former NASA researcher under the lights of the Unicorn Hunters studio.
The members of the Circle of Money listen intently. The questions these business personalities pose are fundamental when it comes to “predicting” the next unicorns. The panel comprises Steve Wozniak, who cofounded Apple with Steve Jobs, Moe Vela, a well-known businessman and former member of the administrations of Joe Biden and Al Gore, Rosie Rios, the former US treasurer, the artist and investor Lance Bass, SheWorks! CEO Silvina Moschini and TransparentBusiness CEO Alex Konanykhin. This episode also features Scott Livingston, executive director of Livingston Securities.
Shining a light on a new innovation
The episode progresses and the seven Unicorn Hunters focus their attention on Piper’s words and the future he projects for his company. But history also carries weight. This nanotechnology company has worked closely with institutions as significant as NASA, the Pentagon and the US Air Force.
Along this trajectory, FAR UV Technologies has perfected the efficiency of the ultraviolet light that his technology uses. It's safer than other such technologies because it doesn’t penetrate the skin or eyes, and it works practically like a household light that goes unnoticed while it “does its job”.
“ I have checked the microbiological efficacy of krypton light disinfectant on multiple pathogens,” Piper remarks before the part of the program in which he’ll talk figures of all kinds: costs, capital, production capacity and more.
Investments and impact
Unicorn Hunters is a show that highlights innovation and business, and all of its spectators are potential investors who closely follow the details of the viability and scalability of sophisticated projects with clear possibilities for growth.
PJ Piper looks ahead and makes things clear to the jury: he believes that with an investment of $20 million, he could take the necessary steps to expand his sales and marketing team and thus continue to position his company.
Rosie Ríos intervenes with an interesting hypothesis: “$20 million is 20,000 people pledging $1,000… What will you do if you get $40 million?” After considering for a moment, Piper answers: “ We could take our production capacity to 100,000 units per month ”.
The questions continue, and each member of the Circle of Money makes their own enquiries into the impact of the innovative device created by FAR UV Technologies. Is its cost accessible? Could it work in restaurants? What’s the competition like? How significant is it that the company has been recognized a preferred provider for US federal agencies?
Unicorn Hunters is a platform that connects highly innovative new businesses with investors all over the world. Through Unicoin, the first cryptocurrency that generates dividends, the program drives startups that have the potential to become unicorns. At the same time, it democratizes access to investment by offering a cryptocurrency backed by a recognized community of businesses. All of the episodes are available at UnicornHunters.com and on LinkedIn Broadcast, Facebook Video, YouTube and Vimeo.
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